Crafting Digital Excellence
I manage Facebook, Instagram, and WhatsApp advertising for businesses that want honest results. Advantage+ Shopping 2.0, server-side tracking, and creative testing, run by someone who works on Meta campaigns every week.
These charts are drawn from real campaign data. The patterns hold across categories, though every business has its own baseline.
Instagram Reels and Facebook Shops dominate conversions in 2026, with Threads emerging as the dark horse for B2B
AI-powered campaigns deliver 80% better ROAS with 50% less manual optimization required
AI-generated backgrounds and auto-translated videos consistently outperforming traditional static ads in click-through rate
Each result came from a specific strategy for a specific problem, not a generic playbook.
High cart abandonment rates and low repeat purchase rates despite good website traffic from organic sources
Implemented comprehensive retargeting strategy with dynamic product ads, custom audiences, and personalized creative campaigns
The retargeting campaigns brought back customers we thought we'd lost forever. Our ROAS has never been higher.
Struggling to generate high-quality B2B leads through traditional channels with long sales cycles and high acquisition costs
Developed LinkedIn-style targeting on Facebook with lead magnets, retargeting sequences, and WhatsApp Business integration
Meta Ads transformed our B2B lead generation. The quality of leads and conversion rates exceeded all expectations.
Multiple restaurant locations needed to drive foot traffic and increase awareness in highly competitive food market
Location-based campaigns with Instagram Stories, food photography content, and WhatsApp ordering integration
Our restaurants are packed thanks to the Meta campaigns. The Instagram content brought our food to life online.
Four stages that build on each other, with clear deliverables at each step so you always know where we are.
Deep dive into your target audience behavior, interests, and customer journey to create data-driven campaign strategies.
Build strategic campaign structure with proper tracking, audience segmentation, and conversion optimization.
Develop scroll-stopping creative assets and implement systematic testing for optimal performance.
Launch campaigns with continuous monitoring, testing, and optimization for maximum ROI.
I have managed Meta advertising for over a decade. Here is what that experience looks like in practice.
I hold Meta certification and stay current with platform changes, including Advantage+ Shopping 2.0, the Conversions API, and new placement types as they roll out.
Good creative is half the performance equation on Meta. I work on copy, format choice, and visual direction alongside the campaign setup, not as an afterthought.
Custom audiences, lookalikes, and Advantage+ targeting, structured around how your customers actually make decisions rather than how the platform makes it convenient to spend.
Awareness, consideration, and conversion campaigns working together, with measurement that shows how spend at each stage contributes to the final result.
The full Meta ecosystem, plus the integrations that matter for measurement and creative.
Meta advertising strategy shifts by category. I bring experience in each of these, not a generic playbook.
Common questions about my Meta Ads management services
A working minimum is around 15,000 to 30,000 rupees per month. Below that the algorithm does not get enough data to optimize. I will look at your category and competition and give you an honest number before we begin, not a guess after the fact.
I work with the platform as it is in 2026, including Advantage+ Shopping 2.0, AI creative generation, and Threads placements. I also optimize for actual revenue and customer quality, not just click volume. The case studies on this page show the numbers.
iOS 14.5 and later changed how Meta receives conversion signals. I set up the Meta Conversions API alongside server-side tracking and first-party data strategy so the platform gets accurate signals and can optimize toward real results.
Yes, when the catalog is set up properly, product tags are optimized, and the retargeting is structured around buyer intent rather than broad reach. I build and manage the full setup so the ads work together rather than competing with each other.
Both. I work on the creative strategy directly, whether writing copy, briefing visuals, or directing your team. Everything gets tested systematically so you know what is driving results and why.
Meta has solid measurement tools for upper-funnel goals too. Brand lift studies, reach and frequency campaigns, and video completion tracking all give you a real picture of what the spend is doing. I track those alongside downstream revenue so nothing is invisible.
I am a Google and Meta certified marketer based in Mumbai. I have been running paid campaigns for over a decade across categories and budgets.
These reflect the scale and range of Meta advertising I have managed directly.
Regular in-person meetings available, local market expertise, and dedicated account management for businesses in these cities.
Full-service social media marketing with remote consultations and periodic visits for strategic planning sessions.
Serving global clients with timezone-flexible meetings, international SEO expertise, and multi-market campaign management.
Looking for social media marketing in your city? I serve businesses across India and internationally.
Get Started in Your LocationI will audit your Facebook, Instagram, and WhatsApp advertising and give you an honest assessment: what is working, what is leaking spend, and what I would change. No charge to start.