Turn Influence Into Revenue
Partner with authentic voices that resonate with your audience. From discovery to execution, create influencer campaigns that drive real engagement, trust, and conversions.
Why Influencer Marketing Works
Consumers trust recommendations from people they follow more than traditional advertising
Engagement Rates by Platform
Average engagement rates achieved across different social media platforms
Based on 500+ influencer campaigns (2023-2024)ROI by Influencer Tier
Return on investment varies by influencer category and campaign type
Average ROI multiplier across client campaignsComplete Influencer Marketing Solutions
End-to-end campaign management that delivers measurable results
Influencer Discovery & Vetting
Find authentic influencers aligned with your brand values and audience
Campaign Strategy & Planning
Data-driven strategies for maximum impact and ROI
Relationship Management
End-to-end influencer communication and collaboration
Content Creation & Briefing
Detailed briefs ensuring on-brand, engaging content
Performance Tracking
Real-time analytics and comprehensive campaign reports
Compliance & Contracts
Legal compliance and transparent partnership agreements
Find Your Perfect Influencer Match
Different tiers for different goals - I help you choose the right mix
Nano Influencers
Niche targeting, authentic connections
Micro Influencers
Targeted campaigns, high engagement
Macro Influencers
Brand awareness, wider reach
Mega Influencers
Mass market campaigns, celebrity appeal
My Proven Campaign Process
From strategy to success - a systematic approach that delivers
1. Discovery & Strategy
Understand your brand goals, target audience, and campaign objectives
2. Influencer Identification
AI-powered discovery and manual vetting to find perfect brand matches
3. Outreach & Negotiation
Professional outreach, contract negotiation, and partnership setup
4. Content Creation
Brief development, content approval, and quality assurance
5. Campaign Launch
Coordinated content publishing and real-time monitoring
6. Analysis & Optimization
Performance tracking, insights generation, and future recommendations
Success Stories
Real campaigns, real results - see how I've driven growth for leading brands
Challenge
Nykaa needed to launch their new skincare line targeting Gen Z consumers while competing with international beauty brands in the Indian market.
Solution
Curated a mix of 50 micro and nano beauty influencers, created authentic unboxing and skincare routine content, leveraged Instagram Reels and YouTube Shorts for maximum reach.
Results
"Martina's influencer strategy was spot-on. The authentic content created by carefully selected influencers resonated perfectly with our target audience."
Challenge
Zomato wanted to promote their annual food festival and drive app downloads while creating buzz around local restaurant partners.
Solution
Partnered with 30 food bloggers and lifestyle influencers, created a hashtag challenge #ZomatoFoodFest, organized exclusive influencer preview events at partner restaurants.
Results
"The influencer campaign exceeded all expectations. The authentic food content drove massive engagement and real business results."
Challenge
Myntra needed to stand out during the competitive fashion week season and drive sales for their exclusive designer collections.
Solution
Created a tiered influencer program with macro fashion influencers for awareness and micro influencers for conversions, launched exclusive discount codes, live shopping sessions on Instagram.
Results
"Martina's strategic approach to influencer tiers and content types delivered exceptional ROI. The campaign became our most successful to date."
Multi-Platform Expertise
Leveraging the unique strengths of each platform for maximum impact
- Feed posts & Stories
- Reels & IGTV
- Shopping tags
- Live collaborations
YouTube
- Long-form reviews
- Shorts campaigns
- Product integrations
- Sponsored content
- B2B influencers
- Thought leadership
- Industry experts
- Executive advocacy
Twitter/X
- Trending campaigns
- Real-time engagement
- Thread storytelling
- Community building
Calculate Your Influencer Marketing ROI
See the potential impact of influencer marketing on your business with my free ROI calculator
What Clients Say
Don't just take my word for it - hear from brands I've helped grow
Martina transformed our influencer marketing from random partnerships to a strategic growth channel. The results speak for themselves - 300% increase in social commerce sales!
The quality of influencers and campaign execution was exceptional. Martina managed everything seamlessly, delivering beyond our expectations.
Finally, an agency that understands influencer marketing isn't just about follower counts. The strategic approach to content and audience matching was brilliant.
Frequently Asked Questions
Everything you need to know about influencer marketing
How do you select the right influencers for my brand?
I use a comprehensive vetting process that includes audience demographics analysis, engagement rate verification, content quality assessment, brand alignment check, and authenticity verification. My proprietary scoring system ensures I match you with influencers who genuinely resonate with your target audience.
What's the typical ROI from influencer marketing?
My campaigns typically generate 3-5x ROI, but results vary by industry and campaign objectives. E-commerce brands often see direct sales attribution, while service businesses benefit from increased brand awareness and lead generation. I provide detailed ROI tracking for every campaign.
How do you ensure influencer content authenticity?
I prioritize creative freedom within brand guidelines, allowing influencers to maintain their authentic voice. I provide detailed briefs but encourage personal storytelling. This approach results in content that feels genuine while meeting brand objectives.
Do you work with international influencers?
Yes! While I specialize in the Indian market, I have partnerships with influencers across Southeast Asia, Middle East, and Western markets. This is particularly valuable for brands looking to expand internationally or target diverse audiences.
How do you measure campaign success?
I track multiple KPIs including reach, impressions, engagement rate, click-through rate, conversions, earned media value (EMV), sentiment analysis, and brand lift. Each campaign receives a comprehensive performance report with actionable insights.
What's the minimum budget for influencer campaigns?
I work with budgets starting from ₹50,000 per month, which can include multiple nano/micro influencers. For comprehensive campaigns with macro influencers, budgets typically start at ₹2-3 lakhs. I customize strategies to maximize impact within your budget.
Campaign Highlights
A glimpse of successful influencer collaborations
Campaign Performance Trends
Average engagement and conversion rates across campaigns over time
Data from 100+ campaigns executed in 2023-2024